marymyd@kapwamarketing.com Measuring Social Media Performance With Odoo’s Analytics Posting on social media without checking results is a bit like talking in a group chat and never reading the replies. Even if you are active, you don’t know if anyone is paying attention to you. This ... May 7, 2026 Social Marketing
marymyd@kapwamarketing.com Coordinating Social, Email, and SMS for Unified Campaigns in Odoo People don’t experience a brand through just one channel. For instance, a consumer can read something from the brand on social media during the morning, then read an email promotion from the same bran... May 7, 2026 Social Marketing
marymyd@kapwamarketing.com Building a Consistent Social Media Calendar With Scheduled Posts One of the main problems businesses face with social media is inconsistency. It is not uncommon to see weeks with many social media posts, updates, and promotions, followed by weeks with no activity a... May 7, 2026 Social Marketing
John Rueth From Contacts to Deals: Why Clear Sales Definitions Are the Foundation of High-Performing Odoo CRM Systems In our previous article, “10 Tips to Improve Your Leads Sales Management with Odoo CRM”, we focused on practical optimisations inside Odoo. This article goes one layer deeper. Because before automatio... Jan 14, 2026 Blog
John Rueth 10 Tips to Improve Your Leads & Sales Management with Odoo CRM Managing leads and closing sales is crucial for business expansion. The changes occurring in sales management and customer relationships can be sustained through the application of Odoo CRM. Not only ... Jan 6, 2026 Blog